About SheCures

From one girl's struggle came a mission for many.

SheCures is a hybrid social enterprise committed to empowering adolescent girls and women through menstrual health education, adolescent sexual and reproductive health support, and access to safe, affordable, reusable menstrual products. We believe that no girl should ever have to choose between managing her period and staying in school.

7,000+

Kits distributed

20

Schools reached

2

Awards received

7

Districts served

What we stand for

Mission

Our mission is to improve the lives of women and girls by making safe, affordable, and high quality menstrual products accessible to those who need them most. We want every girl and woman to feel safe, confident, comfortable, and dignified during menstruation.

Vision

Our vision is a Sierra Leone, and ultimately a world, where every woman and girl can access the menstrual products, education, and support she needs, regardless of where she lives or her family's economic situation. We believe this vision is achievable. Through reusable products, community partnerships, rural outreach, school pad banks, and honest education, SheCures is working to make menstrual dignity a reality for girls and women everywhere.

Our Founder
Mariatu Gbassay Kanu

Mariatu Gbassay Kanu

Founder & Community Health Officer

Sierra Leone

A girl who wasn't supposed to go to school.

SheCures was founded by Mariatu Gbassay Kanu, a Community Health and Clinical Officer, period advocate, maternal health enthusiast, and a woman whose own journey began in a home where girls were not expected to go to school.

Mariatu was born into an extended family with five step grandmothers and a father with four wives. In that family setting, education was not considered necessary for girls. Girls were expected to learn Arabic, do domestic work, and prepare for womanhood as defined by tradition. At the age of nine, Mariatu cried to join other children in school when her grandfather was not around. If he found out, she risked punishment. That fear kept many girls in the family away from school until after his death, when a few of them found the courage to return.

Mariatu pushed herself with determination. In secondary school, she earned the name Brain of the School. For a time, one of her grandmothers and an aunt supported her financially, but by her second year, that help could no longer continue. She was almost forced to drop out. Instead, she found a tailoring shop, learned to sew dresses, and sold them to her colleagues on campus. The money paid for her fees, hostel, books, and food. Sanitary pads were not part of the budget because there was never enough money. She used whatever was within reach to manage her period, not by choice, but because she had no other option.

While in medical school, Mariatu visited hospitals on Mondays and Fridays. At the adolescent friendly centre, she met girls who carried the same pain she once knew: confusion, shame, infections, fear, and silence. Many did not understand what was happening to their bodies, and many had no trusted person to ask. In their stories, she recognised her own.

She began joining school sensitisation sessions and speaking to girls about menstruation, a subject no one had explained to her when she needed it most. The conversations gave her comfort, and they gave the girls courage. Alongside like minded women on campus, she advocated for girls' empowerment, health, hygiene, family planning, self esteem, and drug abuse awareness. They did not have money, but they had conviction, voices, and a shared belief that girls deserved better.

Out of a large extended family of five step grandmothers, four wives, and many siblings, Mariatu became the first person in her family's history to graduate from university. She carried with her a conviction that had lived in her heart since girlhood: girls deserve better, and they need voices that can speak loudly enough to open doors for them.

Today, she is building that voice through SheCures.

“Access to menstrual hygiene is not a luxury. It is a right.”

Mariatu Gbassay Kanu
Our Why

Because every girl deserves to stay in school.

SheCures exists because menstrual health is not a small issue. It affects education, health, confidence, dignity, and the future of the girl child.

In many communities, menstruation is still misunderstood and surrounded by stigma. Girls may start their periods without clear information, without sanitary products, and without safe places to ask questions. Some use old cloth, rags, leaves, pieces of mattress, or whatever they can find. Others stay home from school because they fear stains, teasing, pain, or embarrassment. In some cases, poor menstrual hygiene can contribute to infections and serious health complications.

We have seen this reality in Sierra Leone. We have listened to girls who were teased by classmates, girls who missed lessons, girls who felt ashamed of their own bodies, and girls who believed menstruation was something to hide. We believe this should never be normal.

At SheCures, we are changing that reality by producing affordable reusable pads, teaching menstrual health in clear and respectful ways, and creating safe spaces where girls can ask questions without fear. We believe that every woman and girl deserves to manage her period with safety, comfort, dignity, and pride.

With the support of partners, schools, health workers, parents, and communities, we are building a future where periods no longer limit potential.

SheCures community outreach

Community first

Our values

What guides our work

We want the brand to feel useful, trustworthy, and human - not clinical or distant.

Comfort First

We design reusable period care to feel soft, supportive, and practical for everyday life.

Sustainable Care

Our reusable approach helps reduce disposable waste while making long-term care more accessible.

Safe Materials

We focus on gentle materials and care routines that support confidence and well-being.

Community Support

We believe education, open conversations, and shared experience are part of better menstrual care.

More than products

SheCures is also about the everyday questions people carry quietly: what is normal, what feels safe, how to care for reusable products, and where to find support. That is why the shop, the learning space, and the community all matter together.